Tag Archives: Power To Push Campaign

The Power To Push Campaign Has It Right When It Comes To VBAC

5 Oct

The Power to Push Campain was created in 2010 by the British Columbia Women’s Hospital and Health Center to  reduce cesarean rates and help women make informed decisions about VBAC, elective primary or repeat cesareans.

Based on the latest evidence and respect for women’s ability to make their own decisions about how best to give birth, the Power To Push project has developed  well balanced, easy to understand consumer education booklets that tell it like it is. Resources in five different languages include brochures on VBAC, vaginal breech birth, and ECV, external cephalic version, a safe method of turning a breech around the 37th week of pregnancy. Their website also includes videos featuring real women sharing their personal birth stories and wisdom. Theresa’s VBAC story is honest, encouraging, and unusual given that her OB encouraged her to consider a VBAC. Women can also take the Birthing Misconception Quiz to increase their knowledge about cesarean and VBAC.

At the hospital’s Best Birth Clinic, women can be referred to the Choices in Childbirth Counselling Service where women can meet with a Registered Clinical Counsellor to discuss their concerns, and receive current, evidence-based information on the risks and benefits of cesarean birth.

Everyone involved in the Power To Push Campaign is committed to supporting women’s choices and helping them have the best birth possible. The U.S. can certainly benefit from this exemplary model of care aimed at reducing cesareans and increasing access to VBAC.


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